Youth Ki Awaaz

From lived experience
to societal shifts.

ARC is Youth Ki Awaaz's record of campaigns, partnerships and programmes that moved the needle — tracing how what young people lived with became something institutions had to respond to.

13M+
people reached across campaigns
70+
issues addressed
100+
partners & institutions
150+
young leaders trained

Every number is a person who chose to speak, participate, or act. ARC is the record of what happened when they did.

How YKA creates change

01 — Voice

Young people bring what they're living with — through stories, polls, campaigns, and conversations. YKA receives it before the world is ready to hear it.

02 — Intelligence

Lived experience becomes evidence — through research, surveys, and Chorus, YKA's discourse analysis framework. What was private becomes collective and measurable.

03 — Action

Evidence becomes campaigns, programmes, and policy frameworks. Institutions respond. Things shift. That shift — however large or small — is what ARC documents.

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Live

ACT Indore

Urban climate action · 2025–26

50 adolescent fellows across 85 wards co-designing local climate solutions on water, waste, and mobility.

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Live

Choice Par Charcha

Sustainable consumption · 2025–26

A national programme on ethical consumption with UNDP India — survey, campus champions, and townhalls in Delhi and Assam.

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Launching April 7

#SochSamajhKe

Antimicrobial resistance · World Health Day

A six-month behaviour change campaign on antibiotic misuse — reaching 200,000 young people with three clear choices.

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Menstrual health · 2019–20
#PeriodPaath

Informed India's draft menstrual hygiene policy. 11,000+ survey respondents.

Case study →
Climate action · 2019–23
#ZeroSeHero

3M+ reached. Led to India's first youth-centered urban climate framework.

Case study →
Urban climate policy · 2023–24
Youth ACT Framework

India's first framework for youth-centered urban climate governance.

Case study →
Disability rights · 2018
#Access4All

1M+ video views in two weeks. Disability reframed as rights nationally.

Case study →
Child rights · 2017–21
#TheInvisibles

105,000+ quiz views. A 4-year movement on street children's rights.

Case study →
Civic participation · 2018–22
#DemocracyAdda

10 state elections. 4 years of youth-policy dialogue.

Case study →
ARCA Record of Change by Youth Ki Awaaz

A Youth Ki Awaaz initiative documenting campaigns, partnerships and programmes that turned lived experience into societal shifts.

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